Pop-Eat is a local catering company (they also offer team-building, cooking workshops) who wanted to refresh their brand with a new brand identity as they transitioned from pop-up event to full-blown brand and catering service. They specialize in Latin American inspired street & finger food, and wanted their look to reflect their simple, yet fun & delicious menus. I translated this visually into a bright, fresh color scheme and bold, playful patterns and icons, with a hint of pop art, as per the founder's request. By keeping the designs crisp and straightforward, customers are purely enticed and not overwhelmed. The highlight stays on the food and the experience Pop-Eat creates for it's diners.
Book a catering service or find out about their next workshop here!